We build ground-breaking cosmetic, health and wellness brands from the formula upwards.


Explore new possibilities with your very own professional lab partners. Beautiful Solutions are your personal research and development team, designing products that highlight your specified ingredients, meet your market demands and achieve real results for your clients. We work closely with you to conceptualise and develop ground-breaking formulas, tested and approved for production in your country.


Many of our clients come to us with a concept in mind, but no clear idea on how to make their dream a reality. We take the time to discuss your ideas, to expand on them and to offer our unique perspectives on the practicality of formulating them. Drawing on our extensive experience, we are able to advise on the appropriate use of naturally active ingredients, identify potential issues and formulate a recipe to actualise your dreams.


In any creative process, you must leave room for evolution. We are aware that your desired product may need tweaks and refinements along the way – and we take this on as our responsibility. We have the experience and practical knowledge to make informed decisions throughout our formulation process, always keeping your end goal firmly in mind. If we find a smoother way to achieve a better product for you, we will explore it. Evolution is life.


Demand the best from your products: with the right formula, everything is possible. Beautiful Solutions are leaders in our field, designing the blueprints for world-renowned health, beauty and wellbeing products to meet a high level of consumer expectation. When you need your concept to become a reality, we hold the keys. You can be assured of complete confidentiality, outright ownership of the formulas themselves and a high level of ongoing professional support.


Beautiful Solutions will help you gain a deeper understanding of what your ingredients are capable of, while assessing the feasibility of your concepts. When your team needs scientific support, data and research, we are here to help. Our detailed consultation service is the fastest and most comprehensive option for investigating your concept, before production begins. When you know you need a product to achieve a specific result, but you haven’t decided on the best ingredients: ask our team first. When you’re not sure on the best application for a unique ingredient, check with us. We’re your chemists down the hall: think of us as part of your team.


If all you need is a professional opinion, we’re happy to help. Our highly experienced international team of chemists and lab engineers are experts in the industry – we live and breathe formulas, lab set-ups and technical production processes. Our level of day-to-day practical knowledge is invaluable to those who are first starting out, and those who are scaling up or shifting focus. We’re happy to provide our services on a consultation-only basis, providing you with everything you need to ensure your next beauty, health or wellbeing product is a manufactured success.


There’s nothing worse than going too far down the wrong path – especially when a professional research team could’ve saved you time, money and effort! Beautiful Solutions offer a research only option for those who are considering a new product creation, are looking at a new line of development, or who are thinking about launching a certain type of product in a new country. We have technical knowledge on testing, lab development, the manufacturing process and ingredient stability and compatibility that is imperative prior to committing to a new product range. Do you understand your ingredients, their properties, the legalities of launching in different countries, testing processes and packaging necessities? We do. Let us help.


Beautiful Solutions doesn’t just provide advice about the necessary testing required for your products – we can organise and execute the testing on your behalf. As the sole New Zealand and Australian representative for one of the most renowned laboratories in Europe (dedicated to instrumental, sensory and dermatological evaluations of the effects on skin of ingredients, cosmetics, toiletries, detergents and textiles), we’re experts in skin evaluations, SPF determination and sensory analysis. Our European research centre is based in Milan, which means an added bonus for you: Kiwi and Australian clients receive the same rates as locals, so we’re able to offer extremely competitive testing packages.


Consumer products must meet rigorous standards. If you’re not clued up on your testing requirements – which differ from country to country – you risk facing legal action, reputation damage and lost dollars (not to mention nights’ sleep!).

Whether it’s a brand-new product or an existing product you’re looking to update and re-market, we can give you the confidence to know what you’re claiming is true and valid – meaning total peace of mind for you and optimum safety and enjoyment for your customers.

We offer a range of product tests, including:

Sensory analysis

Evaluation of sensorial characteristics including texture, thickness, absorption, fragrance, skin feel and packaging. Using this test, we can predict consumer appreciation of your product and launch knowing what consumer reaction is likely to be at the first application.

Sunscreen products

  • Tolerability testing including patch, hypoallergenycity, photo-patch, tolerability in use and repeated insult patch test. All tests are done under dermatological control.
  • Het Cam (indication about irritation potential).

Sun protection (in-vivo)

  • Efficacy test (SPF evaluation)
  • Method ISO 24444:2010, SPF evaluation: method ISO 24444:2010 and water resistance, efficacy or very WR efficacy, COLIPA 2005, sand repellent

Sun protection (in-vitro)

  • SPF evaluation: Diffey and Robson method, determination of the UVA protection factor and critical wavelength value: method ISO 24443:2012, the boots star rating system (2011), photostability, sweat resistance, sand resistance and abrasion resistance
  • Colorimetric evaluation of the recovery speed of erythema induced by an UV sun simulator
  • Sensory evaluation.

Body care

  • Tolerability, sensory and efficacy testing
  • Anti-stretch marks, deodorants/antibacterial, tanning effect, whitening effect, cell renewal lenitive, protective, restoring
  • Evaluation of the efficacy of a cosmetic treatment for cellulite imperfections
  • 3D anthropometry and infrared teletermography.


Whether you’re expanding your existing laboratory, shifting your focus to a new product, or starting a manufacturing process: we’re here to help overcome your production challenges. With decades of practical lab experience, our team are ideally placed to help with the first production run of your new formulation. We will train your team on the manufacturing processes involved with your formulations, offering an easier transition into the production for your new range of products.

Need help with streamlining your manufacturing processes? We’re your team. We know what’s involved with producing large quantities of product, and we know how to best organise your processes to ensure minimum waste and maximum output. We’ll be with you every step of the way, guiding you and your team to success.


Regardless of the size of your current operation, it is essential that the layout of your lab allows for the possibility of growth. As we all know, product manufacturing largely relies upon market demand: are you ready to grow with your market? Your lab could be your biggest asset, or your worst enemy. We can show you how to set up your lab in a future-friendly way, giving your business the edge when it comes to rapid growth pains.


Professional lab equipment is essential to the creation of quality products. Our team will guide you in the purchase of lab equipment that will yield you the best results, for the best price point.


This is the moment you’ve been waiting for: the manufacturing process! We have developed your formula, your lab is set up, your team is prepared: but hands-on guidance would ensure a zero fault production run. This is where we really shine: our team are here to guide your lab technicians, working on-site in your lab, using your own equipment to produce your first batch of product. There is no substitute for training, and who better to train you and your team than the product chemists themselves?

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